Name/Tagline and Target Audience

 Name

A common theme across a lot of thrillers, especially ITVX ones, are the titles only have one or two words, a lot of these are a character’s name (presumably the main one), a word that connects to the story, or start with ‘The _.’ A lot of these titles are also in white or some other bright colour to contrast a dark background. On the spot I first came up with ‘The Unseen’, when considering the themes of my show this works however I decided on ‘Hidden’  instead which although simple I think has a much more quick, bold impact and creates a stronger sense of mystery.

Tagline/date

I’m not sure if my poster will actually have a tagline as almost all thriller posters I’ve seen only have a title and a little information about where to watch, however I’ll still com up with one as it could help the composition and make the genre/story clearer and more interesting. Based on my title and story, i decided on 'something lies deeper' as it reinforces this sense of unknowing and encourages the audience to estvh to find out what 'something' is. Posters usually start appearing maybe around a month before something comes out, so the date would be sometime in March/April.